The vision of crystal beauty and pure elegance is woven in at the retail level as well. Supported by point-of-sale material, the main focus of Preciosa’s retail image and international brand recognition is based on centuries of tradition and craftsmanship, and focuses on crystal’s most alluring properties: pure, clean lines, natural beauty, and sparkling elegance.
Preciosa’s retail concept consists of a similarly simple, streamlined and elegant system that is flexible and sizeable, allowing the retailer to customize and adapt to their desired investment level.
The three options are:
- Display Corner
- Shop-in-shop
- Preciosa Retail Location
Czech Republic - Liberec Czech Republic - Prague Czech Republic - Brno
Taiwan - Taipei China - Shanghai China - Shenzhen
Albania - Tirana Austria - Wien Bosnia and Herzegovina - Sarajevo
Colombia - Bogota Venezuela - Caracas Azerbaijan - Baku