Preciosa

Corporate design

All companies of the Preciosa Group present themselves visually alike according to the rules of the graphic manual. Rules for the use of the corporate design components and the logo for download are to be found here:

• Basic Elements of the Corporate Design
• Preciosa Logo (Ilustrator 3)

The rules for using the graphic mark PRECIOSA in on-line communication means
The only permissible ways of animation of the graphic mark PRECIOSA in audio-visual and on-line communication means are as follows:
- rotation on its vertical axis
- zoom out, zoom in
- darkening and lightening
- movement along a vertical and horizontal line, or along an arch.

The conversion of the corporate colours PRECIOSA:
Blue (Pantone 2748) in the RGB space: R = 3, G = 31, B = 115; HTML 031F73
Grey (Pantone 432) in the RGB space: R = 55, G = 66, B = 74; HTML 37424A

• Logos for on-line communication – JPG
• Logos for on-line communication – TIF
• Logos for on-line communication – GIF
  

An approval by Preciosa is necessary preceding each usage of the Preciosa logo.

Please send all your approval requirements to corp.design@preciosa.com.